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Chambers of Commerce Serve As a Gateway to Growth

To help Cambodian entrepreneurs and business people to better understand how to get the most out of a chamber of commerce, ItaCham Vice Chairman Dr. Riccardo Corrado, Associate Professor at CamEd Business School, worte an article published on the news outlet Kiripost.

The article explores the role and benefits of chambers of commerce, focusing specifically on the Italian Business Chamber Cambodia (ItaCham). It addresses common misconceptions held by business professionals, many of whom expect immediate returns or misunderstand the purpose of these organizations. The author emphasizes that chambers of commerce are not a quick solution for instant business gains but rather platforms for fostering long-term growth and collaboration.

Chambers of commerce serve as vital connectors between businesses, governments, and communities. They create opportunities for networking, advocacy, and economic collaboration while supporting market entry and providing access to valuable resources. Through events, partnerships, and tailored guidance, chambers help businesses navigate regulatory landscapes, understand market trends, and align strategies with economic realities.

Using ItaCham as an example, the article highlights its role in bridging the Italian and Cambodian markets. ItaCham facilitates connections between businesses, associations, trade agencies, and government entities, offering insights into both markets and advocating for its members. This advocacy extends to promoting Cambodian opportunities to Italian stakeholders and vice versa, ensuring businesses in both countries can capitalize on cross-border trade opportunities.

The article also advises from having unrealistic expectations in joining a chamber of commerce, expecting quick profits without active participation. It stresses that successful engagement requires a long-term commitment, active involvement, and realistic expectations. Joining a chamber is likened to attending university: without effort and engagement, the full benefits cannot be realized.

Read the full article on Kiripost.

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